Indigenous tourism operators in the NWT are feeling nervous about the future after learning that allocated a significantly lower than requested amount of funding to the (ITAC).
Budget 2021 proposes to provide $2.4 million in 2021-2022 to ITAC. That amount falls far short of the $68 million that ITAC requested, with $50 million of that targeted for the period of 2020 to 2024 and $18 million in emergency funding, said association CEO Keith Henry, from Vancouver.
Were extremely disappointed, he said. To only see one year and three per cent of what we asked for was pretty demoralizing.

The $2.4 million allocation follows a difficult time for ITAC and Indigenous tourism across Canada, as the COVID-19 pandemic resulted in a loss of 30 years of progress to the industry, Henry .
The association provides financial, marketing and training support for tourism operators across the country.
Operating on a budget of $21 million in 2020-2021, the organization managed to provide 683 non-repayable grants of up to $25,000 each to Indigenous tourism operators trying to survive economically during the pandemic.
But the organizations funding difficulties might force ITAC to make uncomfortable decisions like cutting provincial and territorial memorandums of understanding (MOUs), laying off staff and ending grant and marketing programs, such as the and .
We have a multi-year MOU with Travel Manitoba. This year we negotiated in good faith to get a fairly good investment in recovery, Henry said. Travel Manitoba would put in $250,000 to stabilize that with the understanding wed be able to contribute as well, but we just dont have the resources now. We were trying to do that with NWT Tourism as well. Now itll be almost impossible for us to make that commitment.
Shocking and devastating to tourism
One NWT Indigenous operator who has benefited from a partnership with ITAC is Joe Bailey, owner of in Yellowknife.
His company has been a member of ITAC since 2015 and received about $37,500 in program development assistance and COVID-19 relief funding during that time.
From what was requested to what was received is shocking and devastating to Indigenous tourism not only here in the NWT, but right across Canada, Bailey said of the federal governments allocation to ITAC.
This is bad news for many small Indigenous tour businesses who are struggling to survive with each passing day. It is unbelievable to see the federal government failing Indigenous tourism like this, he said. If nothing changes, if ITAC does not get its budget, it could spell the end of ITAC as we know it, and many Indigenous tour businesses as well. Well definitely feel that impact.
Where will we go for funding?
James Marlowe, owner of Rivers East Arm Tours in Lutsel Ke, was also taken aback by the news of ITACs funding.
The association helped him secure funding for new equipment and ice fishing supplies after his efforts to seek assistance from the Department of Industry, Tourism and Investment and the Canadian 窪蹋勛圖厙 Economic Development Agency didnt pan out.
Hearing about ITACs funding woes was a huge disappointment for Marlowe.
Id like to thank Keith Henry and all of his hard work for us Indigenous tourism operators. ITAC helped a lot of members that belong to that organization, he said. If they cut back on staff and the operations where (will we) go for funding and other stuff? Its very, very unfortunate that the minister or the federal government has to decrease the amount of funding for ITAC. That wont benefit anyone.
also in Lutsel Ke joined ITAC after the Lutsel Ke Dene First Nation bought the lodge in December 2019.
General manager Corey Myers said ITACs funding problems are incredibly disheartening.
Myers lauded the association for supporting Frontiers attendance at this years Rendezvous Canada virtual tourism marketplace in May.
We hope (it) will help us dramatically in terms of marketing the new Thaidene N禱n矇 packages we plan to launch in 2022. To be honest, we likely would not have been able to attend this year without (ITAC) support, he said.
Miscommunication, or low priority?
Henry is scratching his head at ITACs small allocation after he said the organization met with Indigenous Services Canada (ISC) and Innovation, Science and Economic Development dozens of times in the last several months to communicate the associations needs, providing written documents to reinforce its position.
Either cabinet didnt get the requests we made or, frankly, the departments just didnt recommend an Indigenous-led strategy. Either way, both are unfortunate, said Henry.
He acknowledges some of the positive aspects of Budget 2021, namely its $18 billion allocation to Indigenous communities and $64 million earmarked for Indigenous entrepreneurs, which could help with tourism investment.
However, he decries the failure to recognize an Indigenous-led tourism strategy that risks hurting the industry.
ITAC is still communicating with the Department of Finance to see if theres a possible solution to the funding deficiency.
The release of the April 19 federal budget comes just over five months after that ITACs board of directors approved a $25,000 bonus for Henry, one day after ISC announced in June that the association would receive $16 million in stimulus funding.
ITAC said the $25,000 didnt come out of the stimulus funds.
ISC did not respond to a request for comment by press deadline.